Real-Life Love
Who Is Bumble CEO Whitney Wolfe Herd’s Husband? Inside ‘Swiped’ Subject’s Life Today
Hulu is swiping right on the Bumble biopic. The streamer’s new movie, Swiped, follows the real-life story of Whitney Wolfe Herd, the founder and CEO of the Bumble dating app.
While Whitney has helped countless people find love through the “girls make the first move” dating app (and she also cofounded Tinder), she did not meet her husband that way. With Swiped available to watch now, Swooon is doing a deep dive into Herd’s husband, their family life, and more.
Who is Whitney Wolfe Herd’s husband?
Whitney is married to Michael Herd. They met while on Christmas ski trips with their families in Aspen in December 2013. A mutual friend introduced them. Just like the dating app she created, Whitney made the first move.
When she spotted Michael having lunch instead of skiing, Whitney went up to him and started “giving him a hard time about wasting such amazing conditions,” she told Vogue. “Michael admitted he didn’t know how to ski, and being from Utah and having grown up skiing, I was perplexed as to why someone who couldn’t ski would be on a ski vacation.” She decided to teach him how to ski and show off her skills in the process.
After this meet-cute, Whitney and Michael started officially dating on Valentine’s Day 2014. He proposed in 2016, and they married in Italy in 2017.
In a 2024 interview with C Magazine, Whitney said she and her husband have a “beautiful balance” in their relationship. “We’re so yin and yang,” she admitted. “I’ve been living behind a computer screen for 10 years.” Michael responded, “And my life has been so offline.”
What does Michael Herd do for a living?
Michael is the president of Herd Producing Company, an oil and gas firm based out of Texas. The company was founded by his late grandfather, Bob L. Herd. He’s also a restaurateur and owns The Grove in his hometown of Tyler, Texas.
Growing up, Michael worked with an old cowboy named Hollis to expand his grandparents’ property. Hollis taught him how to “rope and ride” horses, and Michael competed in rodeos during his college years. He still competes today.
Do Whitney Wolfe Herd and her husband have kids?
Whitney and Michael have two children. Their first child, son Bobby Lee “Bo” Herd II, was born in 2019. They welcomed a second son, Henry, in 2022.
What has Whitney Wolfe Herd said about Swiped?
Lily James plays Whitney in Swiped, while The Wrong Paris star Pierson Fodé plays Michael.
“I don’t quite know how to feel about that,” she told C Magazine about how she felt about the movie. “We’ll see it when everyone else does.”
The film doesn’t just chronicle Bumble’s rise in the dating world; it also dives into Whitney’s brief time at Tinder. She sued the company in 2014 and claimed that she experienced sexual harassment and discrimination from one of her cofounders and then-boyfriend Justin Mateen. The case was eventually settled out of court.
Swiped, Streaming Now, Hulu





